Kelowna’s lakefront visitor centre is one of 130 around the province. (Destination B.C.)

B.C. visitor centres get help with COVID-19 prevention measures

Destination B.C. gearing up for local, in-province tourism

B.C.’s 130 community-owned visitor centres are getting help with COVID-19 physical distance measures to help them welcome tourists from around the province as summer season unfolds.

Destination B.C., the province’s Crown tourism marketing agency, has announced up to $1,000 for each centre to provide for extra sanitation and physical distance indicators for centres. Currently they’re focused on “tourist in your own town” efforts to direct people to amenities that are open, such as museums, galleries, cultural sites as well as parks and open spaces.

Destination B.C. has redirected its usual international marketing campaign and Super, Natural B.C. ads to promote #exploreBClocal during the coronavirus pandemic travel restrictions.

“As we head toward summer, we want visitor centres in communities all around B.C. to feel ready and willing to showcase their local areas, when the time is right,” said Marsha Walden, CEO of Destination B.C. “This one-time grant to support health and safety measures ensures visitors, staff and volutneers can feel comfortable interacting with others.”

RELATED: Royal B.C. Museum set for reopening in June

RELATED: B.C. park reservations surge as camping opens

Destination B.C. is also providing weekly Youtube updates for tourism operators. The latest one contains an update on the early bleak forecast for B.C. tourism, forecasting tourism revenue of $6.7 billion for 2020. That’s a 40 per cent improvement on the initial estimate when airlines and borders were shutting down around the world, but it’s still a far cry from the 1.5 billion industry revenue in 2019.

Camping demand is up, as are fishing licences and other indicators that B.C. residents are preparing to spend their holiday time and money within the province. Vacation spending that would otherwise go to cruises and other international travel is likely to stay in B.C. this year.


@tomfletcherbc
tfletcher@blackpress.ca

Like us on Facebook and follow us on Twitter.

BC legislatureCoronavirus

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Comments are closed

Just Posted

New space secured for Sooke homeless

The shelter will be ready for residents on July 20

Victoria archery club says goodbye to outdoor range in View Royal

Province-owned View Royal property will house handyDART facility

Hotel workers gather in Victoria, demand right to return to work

Workers also asking the government to make sure employers don’t use pandemic to replace them

Sooke homeless camp to stay until a solution is found

To forbid Ed Macgregor camp would go against Canadian Charter of Rights and Freedoms

Horrifying video shows near head-on collision on Trans Canada

The video was captured on dash cam along Highway 1

UPDATE: Vancouver Island skydiving community mourns loss of one of its own

James Smith, 34, of Victoria, dies in Nanoose Bay incident

Elizabeth May endorses Furstenau in BC Greens race

Former federal party leader backs Cowichan Valley MLA

Greater Victoria Crime Stoppers wanted list for the week of July 7

Greater Victoria Crime Stoppers is seeking the public’s help in locating the… Continue reading

Fraser Valley woman complains of violent RCMP takedown during wellness check

Mounties respond that she was not co-operating during Mental Health Act apprehension

B.C. sees 12 new COVID-19 cases, no new deaths

Three outbreaks exist in health-care settings

Lost dog swims Columbia River multiple times searching for home

The dog was missing from his Castlegar home for three days.

COVID-19: B.C. promotes video-activated services card

Mobile app allows easier video identity verification

ICBC to resume road tests in July with priority for rebookings, health-care workers

Tests have been on hold for four months due to COVID-19

Most Read