Sam DiMaria, owner of Bella Rosa Orchard, examines his harvest in September. (Phil McLachlan - Kelowna Capital News - File)

Sam DiMaria, owner of Bella Rosa Orchard, examines his harvest in September. (Phil McLachlan - Kelowna Capital News - File)

Funding initiative aims to boost sales for B.C. farmers, food producers

B.C. government’s initiative helping companies market their products as local

A new set of funding initiatives hope to boost sales for Okanagan businesses.

The B.C. government is offering funding to B.C. farmers, fishers and food and beverage producers, to help them put the Buy BC logo on their product. This, they say, will help promote their products and boost sales locally.

“The Buy BC program plays such an important role in keeping people and our local economies working, helping British Columbians easily identify and access products made here at home,” said Lana Popham, Minister of Agriculture, Food and Fisheries.

To date, over 500 B.C. companies have been licenced to use the logo, including several in Kelowna. Of these, 116 have received funding to do so.

The province pointed to Little Creek Dressing in Kelowna, which has been making small-batch, organic, vegan, artisan dressings, since 1995.

“We are grateful to be able to use the Buy BC logo and to get support on our marketing initiatives,” said Jubi Steinhauer, Little Creek Dressing executive director.

On March 10, the government announced that the Buy BC Partnership Program will provide $2 million in 2021 to help eligible applicants with their marketing efforts using the Buy BC logo on their products, or promotional materials to help consumers easily identify their product as a B.C. product.

The window to apply runs from March 10 until April 7.

For application details, visit: https://iafbc.ca/buy-bc. For more information about Buy BC: https://buybc.gov.bc.ca.

Do you have something to add to this story, or something else we should report on? Email: phil.mclachlan@kelownacapnews.com


 

@newspaperphil
Like us on Facebook and follow us on Twitter.

BC government

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

Food trucks will be allowed to operate in several Sooke parks beginning May 1. (Black Press Media file photo)
Sooke’s food truck pilot project under scrutiny

Councillor questions impact food trucks will have on nearby restaurants

A walk for autism awareness. (Black Press Media file photo)
COLUMN: Autism acceptance, not autism awareness

Elizabeth Sparling is the mother of a 24-year-old son with Autism Spectrum Disorder

A vehicle that was driven through the wall of a parkade at Uptown Shopping Centre and into the nearby Walmart on April 9 was removed through another hole in the wall later that night. (Photo via Saanich Police Department and Ayush Kakkar)
PHOTOS: Vehicle driven into Saanich Walmart removed after two trapped workers rescued

Crews cut new hole in parkade wall to remove vehicle safely

Tons of bottles were donated during bottle drives in Sooke and Langford on March 27. The funds raised from the drives will help a local family stay with their daughter during her leukemia treatments in Vancouver. (Photos: Glendora Scarfone)
Sooke, Langford bottle drives help cover family’s costs of staying with daughter during cancer treatments

More than $11,900 raised to help Shae Hanilton’s family stay with her in Vancouver

B.C. Health Minister Adrian Dix and Premier John Horgan describe vaccine rollout at the legislature, March 29, 2021. (B.C. government)
1,262 more COVID-19 infections in B.C. Friday, 9,574 active cases

Province’s mass vaccination reaches one million people

Two-year-old Ivy McLeod, seen here on April 9, 2021 with four-year-old sister Elena and mom Vanessa, was born with limb differences. The family, including husband/dad Sean McLeod, is looking for a family puppy that also has a limb difference. (Jenna Hauck/ Chilliwack Progress)
B.C. family looking for puppy with limb difference, just like 2-year-old Ivy

Ivy McLeod born as bilateral amputee, now her family wants to find ‘companion’ puppy for her

Four members with Divers for Cleaner Lakes and Oceans were out at Cultus Lake on March 28 and 29 hauling trash out of the waters. (Henry Wang)
PHOTOS: Out-of-town divers remove 100s of pounds of trash from Cultus Lake

Members of Divers for Cleaner Lakes and Oceans hauled out 470 pounds of trash over two days

As of Saturday, April 10, people born in 1961 are the latest to be eligible for a COVID-19 vaccine. (Black Press files)
B.C. residents age 60+ can now register to get their COVID-19 vaccine

Vaccine registration is now open to people born in 1961 or earlier

A new saline gargle test, made in B.C., will soon be replacing COVID-19 nasal swab tests for kids. (PHSA screenshot)
Take-home COVID-19 tests available for some B.C. students who fall ill at school

BC Children’s Hospital plans to provide 1,200 kits to Vancouver district schools this April

Ruming Jiang and his dog Chiu Chiu are doing fine following a brush with hypothermia that saw several people work together to get them out of the Fraser River near Langley’s Derby Reach Park on March 25, 2021 (Special to the Advance Times)
Man finds men who rescued him from drowning in B.C.’s Fraser River

A grateful Ruming Jiang says he will thank them again, this time in person when the pandemic ends

Tyson Ginter, 7, is proud of his latest Hot Wheels he recently received by Quesnel RCMP Const. Matt Joyce. (Photo submitted)
B.C. Mountie handing out toy cars to light up children’s faces

‘A lot of times it will be the only interaction they have with the police,’ says Const. Matt Joyce

Chief Public Health Officer Theresa Tam speaks during a technical briefing on the COVID pandemic in Canada, Friday, January 15, 2021 in Ottawa. THE CANADIAN PRESS/Adrian Wyld
Canada’s ICUs see near-record of COVID-19 patients last week as variant cases double

Last week, Canadian hospitals treated an average of 2,500 patients with COVID-19, daily, up 7% from the previous week

University of Victoria rowing coach Barney Williams at the University of Victoria in Victoria, B.C. THE CANADIAN PRESS/Chad Hipolito
UVic, women’s rowing coach deny former athlete’s allegation of verbal abuse

Lily Copeland alleges coach Barney Williams would stand close to her and speak aggressively in the sauna

Most Read