A model shows off the popular periodic table dress from The Smoking Lily boutique. (File contributed/The Smoking Lily)

A model shows off the popular periodic table dress from The Smoking Lily boutique. (File contributed/The Smoking Lily)

Victoria shop sees spike in sales after Alberta medical officer wears periodic table dress

The Smoking Lily is doing well despite having to close up shop due to COVID-19 fears

A Victoria-based clothing shop has seen a spike in sales – despite closing last week due to COVID-19 concerns – after Alberta’s chief medical officer wore one of its dresses during a COVID-19 briefing.

Dr. Deena Hinshaw wore a grey periodic table dress on TV last week, an item which has been a top seller at Victoria’s The Smoking Lily Boutique for seven years.

The zero-waste, local clothing store is based out of its 1713 Government St. location in Victoria, with an additional retail location in Vancouver.

“She’s actually a longtime customer of ours, so she’s been wearing four or five of our pieces this week,” explained The Smoking Lily owner Trish Tacoma. “But the periodic table dress is the item where everyone is like ‘that’s the one.’”

Patrons have been sending screenshots all week, and the shop’s inbox has been “teeming” with requests for orders, since the dress was discontinued six months ago.

“We checked to see if it’s possible to make some more, and found enough material from our suppliers to make about 100 dresses,” Tacoma said. “We put 100 online, and as of 1 p.m. [on Tuesday] 85 per cent were sold.”

Tacoma says the printer, cutter and seamstress can all do their jobs in isolation from one another, but that means it will take a few weeks for the dresses to make their way to customers.

“It’ll take a little bit of time to make them, but people have been understanding, ” she said. “Besides, if you were planning on wearing the dress to an event anywhere, it’s probably been cancelled.”

For more information visit smokinglily.com.

– With files from the Canadian Press

nicole.crescenzi@vicnews.com

Like us on Facebook, send a Tweet to @NicoleCrescenzi
and follow us on Instagram

Coronavirus

 

Smoking Lily owner Trish Tacoma says her company’s inbox has been teeming since Deena Hinshaw was seen on TV wearing the charcoal grey half-sleeve dress emblazoned with the periodic table of elements on Tuesday, March 17. (Smoking Lily photo)

Smoking Lily owner Trish Tacoma says her company’s inbox has been teeming since Deena Hinshaw was seen on TV wearing the charcoal grey half-sleeve dress emblazoned with the periodic table of elements on Tuesday, March 17. (Smoking Lily photo)

Just Posted

SIG
Policing amid pandemic challenging, says Sooke’s top cop

Mounties document reduction in property crime and impaired driving

Patrick OLeary won $1 million in the March 24 draw of the Lotto 6/49. (BCLC image)
Sooke man cashes $1-million lottery ticket

The excavator operator had to look twice to confirm the win

(Black Press Media file photo)
Gas leak at Colwood Corners

Emergency crews on scene

These are just a handful of Vancouver Island’s missing person cases. Clockwise from top left: Lisa Marie Young, Lindsey Nicholls, Micheal Dunahee, Jesokah Adkens, Belinda Cameron and Emma Fillipoff. (File photos courtesy of family members and police departments)
Gorge skull fragment could bring closure to one Greater Victoria missing person case

Skeletal remains found in Greater Victoria have not yet been identified

Victoria police will be working to arrest as many people with active warrants as possible during #VicPDWarrantWednesday May 12. (Black Press Media file photo)
Victoria police aim to make sweeping arrests during #VicPDWarrantWednesday

Officers working to locate people with active arrest warrants

B.C. Labour Minister Harry Bains in the B.C. legislature, May 13, 2019. (Hansard TV)
VIDEO: B.C. to provide 3 days of sick pay for COVID-19 absences

Province will support employers on cost, labour minister says

Brad MacKenzie, advocacy chair for the ALS Society of B.C., says having research projects in the province allows people here to have access to cutting-edge treatments now being developed. (B.C. government video)
B.C. funds research chair for Lou Gehrig’s disease at UBC

Pandemic has cut off patient access to international projects

This house at 1514 Trumpeter Cres. in Courtenay is currently for sale, with a disclaimer that the property was used in a cannabis grow operation in the past. Photo by Record staff
Drug trafficking at Vancouver Island residence nets over $250K forfeiture

Ruling comes from a search warrant executed in 2016 on Trumpeter Crescent home

In this Monday, March 15, 2021 file photo a vial of AstraZeneca vaccine is pictured in a pharmacy in Boulogne Billancourt, outside Paris. Questions remained Wednesday about the future of the Oxford-AstraZeneca vaccine in Canada, as Manitoba limited use of the shot and Ontario announced it planned to save an incoming shipment to use as second doses. THE CANADIAN PRESS/AP/Christophe Ena, File
Questions remain about the future of the Oxford-AstraZeneca shot in Canada

More than two million Canadians have received AstraZeneca and 17 have been confirmed to have VITT

A Mountie issued B.C. RCMP’s first ticket for non-essential travel May 1. (Black Press Media files)
Driver ticketed, told to ‘return to Lower Mainland immediately’ by Vancouver Island police

The motorist was originally pulled over for driving-related offences May 1

Children walk back to their classroom while wearing masks and physical distancing at St. Barnabas Catholic School in Scarborough, Ont., in October, 2020. A group of B.C. teachers has issued an open letter calling for the relaxation of non-pharmaceutical interventions for children in B.C. schools. (Nathan Denette/The Canadian Press)
Group of B.C. teachers calls for easing of pandemic measures for students

Teacher group says ‘response to COVID is out of balance to the cost our youth are paying’

Adam Hamdan has been living in Christina Lake since November 2020. Photo: Laurie Tritschler
Man acquitted on terrorist charges given temporary residence in Canada

Adam Hamdan had been facing deportation to Jordan, where he holds citizenship through his Palestinian parents

Most Read