The Sooke Region Chamber of Commerce is bring a new multi-day trade show to Sooke next spring.
The two-day event will be held April 7 and 8 at the SEAPARC Leisure Centre.
Wild Coast Expo will seek to build off the success of the regional tourism industry by exhibiting the many products and services the Sooke Region has to offer.
“Aside from being a meaningful economic development driver that will significantly boost the local and regional economy, the expo will further attract visitors and media generating a greater regional awareness,” chamber president Kerry Cavers told Sooke council last week.
“This creates the long-term benefit of positioning Sooke as a competitive community and attractive destination to visit live and work.”
The expo hopes to attract a target audience from Nanaimo to Victoria.
“There isn’t anything like this anywhere on the Island,” Cavers noted.
Council agreed to back the expo in principle, but already has a fan in Coun. Bev. Berger.
“I think this is great. It’s awesome what you are going to put forward,” she said.