(Black Press Media files)

(Black Press Media files)

Adding more women’s and unisex bathrooms could help stores’ bottom line: UBC

The time customers spend waiting for the washroom is time they could have spent shopping

Anyone waiting for the bathroom is likely to be rightly annoyed when the line stretches around the corner.

It can be even worse for store owners, because the time customers spend waiting for the washroom is time they could have spent shopping.

The University of B.C. released a study on Thursday that it claims is the first to use modelling and computer simulations to figure out waiting times for bathrooms in different businesses.

Researchers found that increasing the number of women’s bathrooms, or adding unisex bathrooms, could do wonders for stores’ bottom lines.

READ MORE: Famous giant tortoise DNA may hold fountain of youth: UBCO

“In a service setting, like restaurants or movie theatres, a positive washroom experience is something people expect, and inadequate facilities can have a strong negative impact on whatever product or service a business is providing,” said Tim Huh, lead author of the study and Canada Research Chair in Operations Excellence and Business Analytics at the UBC Sauder School of Business.

The best way to achieve equal lineups for both men and women is to change all bathrooms to unisex, researchers said, but that’s not ideal because unisex bathrooms require more total space.

Instead, researchers suggest creating a small number of unisex bathrooms combined with gender-specific bathrooms to create flexible space.

“Unisex washrooms can be more allocated to women when the women’s washroom is at capacity. Once a line starts to form at the unisex washroom, men will not line up there when there is an empty men’s washroom that they can choose,” said Huh. “This is a good solution in many cases.”


@katslepian

katya.slepian@bpdigital.ca

Like us on Facebook and follow us on Twitter.

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

Cory Mills, Eric Blackmore and A.J. Jensen, all 20, drown in the Sooke River in February 2020. (Contributed photos)
Coroner’s report confirms cause of death of three men at Sooke River in 2020

Cory Mills, Eric Blackmore and A.J. Jensen drown while ‘puddle-jumping’ in pickup truck

The Pacheedaht First Nation is planning a $1-million expansion to its campground in Port Renfrew. (Pixabay photo)
Expanded camping announced for Pacheedaht Campground

$1-million project is part of the B.C. Rural Economic Recovery program

Soloman and Zev Nagler enjoy time on the beach at Witty’s Lagoon Regional Park on a summer day. The Capital Regional District is in the process of determining whether to institute parking fees at this and eight other CRD parks. (Black Press Media file photo)
CRD parks committee rejects new Greater Victoria parking fees – again

More arguments against fee hikes, pay parking at nine parks, brought forward by committee members

Sooke Road will be down to a single lane Thursday night while crews work on a water main connection. (Pixabay stock image)
Sooke Road down to single lane for water main connection

Night work scheduled for Thursday, early Friday morning

A wind warning is in effect for Greater Victoria Thursday afternoon. (Black Press Media file photo)
Strong winds predicted for Greater Victoria

Environment Canada issues warning for Thursday afternoon

Dr. Bonnie Henry talk about the next steps in B.C.'s COVID-19 Immunization Plan during a press conference at Legislature in Victoria, B.C., on Friday, January 22, 2021. THE CANADIAN PRESS/Chad Hipolito
456 new COVID-19 cases in B.C., 2 deaths

Since January 2020, 78,278 have tested positive for the novel coronavirus in B.C.

Anyone with information on any of these individuals is asked to call 1-800-222-TIPS (8477) or visit the website victoriacrimestoppers.ca for more information.
Greater Victoria Crime Stoppers wanted list for the week of Feb. 23

Greater Victoria Crime Stoppers is seeking the public’s help in locating the… Continue reading

(Black Press Media File Photo)
POLL: Are you struggling with Greater Victoria’s cost of housing?

While Victoria remains one of the most expensive cities in the country… Continue reading

A 50-year-old man was stabbed in an altercation that started with a disagreement about physical distancing. (File photo)
Argument about physical distancing escalates to stabbing in Nanaimo

Victim, struck with coffee cup and then stabbed, suffers minor injuries; suspect arrested

A battery electric-hybrid ferry, pictured here, is expected to make its way to Vancouver Island in late 2021, says B.C. Ferries. (Submitted photo)
Hybrid ferry for Gabriola-Nanaimo route launches in shipyard in Europe

Two hybrid vessels to replace MV Quinsam by early 2022, says B.C. Ferries

NDP leader Jagmeet Singh holds a press conference on Parliament Hill in Ottawa on Wednesday, Feb. 24, 2021. THE CANADIAN PRESS/Sean Kilpatrick
NDP will not trigger election as long as pandemic continues: Singh

‘“We will vote to keep the government going’

The Port of Nanaimo has signed a 50-year-agreement with DP World around short-sea shipping operations at Duke Point Terminal. (News Bulletin file photo)
Lease ‘important first step’ in $105-million Nanaimo port expansion project

Port of Nanaimo and DP World sign 50-year shipping operations agreement for Duke Point

A health-care worker prepares a dose of the Pfizer-BioNTech COVID-19 vaccine at a UHN COVID-19 vaccine clinic in Toronto on Thursday, January 7, 2021. (THE CANADIAN PRESS/Nathan Denette)
Vaccinating essential workers before seniors in B.C. could save lives: experts

A new study says the switch could also save up to $230 million in provincial health-care costs

The late Michael Gregory, 57, is accused of sexually exploiting six junior high students between 1999 and 2005. (Pixabay)
Former Alberta teacher accused of sexually assaulting students found dead in B.C.

Mounties say Michael Gregory’s death has been deemed ‘non-suspicious’

Most Read