Kelowna company apologizes for vulgar sign after vandalism

The questionable sign was only up for a brief period of time, according to Mission Group

WARNING: Content in this story is not appropriate for all readers.

A development company is apologizing after a vulgar message was spotted recently on an electric street sign.

The digital sign displayed a sexually explicit message, according to a photo snapped outside of Mission Group’s Ella building construction site on Ellis Street and Bernard Avenue and posted on Reddit shortly after Aug. 29.

Reddit user u/GuyOne posted the picture on the online forum, saying it was “an interesting sign downtown.”

Kelowna communications consultant Marnie Douglas confirmed the sign wasn’t owned by the city, and was rented by Mission Groups General Contractor.

“The developer was required to put up signage as part of the crane removal and they likely rented the sign for that purpose. If the sign is not locked, someone could get into it and tamper with the copy,” Douglas said.

And that’s exactly what happened.

ITC rented the sign from United who was responsible for controlling the information, Greggain said. A member of United did not secure the controls on the sign properly, which left the digital sign up to any passerby’s interpretation.

“Mission Group and ITC would like to sincerely apologize to anyone who may have witnessed this inappropriate wording,” Greggain said.

ALSO READ: Big White Bikers wrapped the globe 1.5 times this summer

ALSO READ: UBCO receives $1.5M feferal contribution to defence research



David Venn
Reporter, Kelowna Capital News
Email me at david.venn@kelownacapnews.com
Follow us on Facebook | Twitter

Get local stories you won't find anywhere else right to your inbox.
Sign up here

 

Just Posted

Saanich landfill gets used oil and antifreeze dropoff centre upgrades

BC Used Oil Management Association oversees upgrades, two new facilities in province

Saanich woman completes 10 marathons, raises double her initial goal amount

Over $20,000 raised for Victoria Hospitals Foundation

Colwood man to ride 400 kilometres to fight kids cancer

Man riding for a beloved family member who died from leukemia at 13-years-old

UPDATED: Missing 25-year-old Saanich woman found Saturday

Yuhan Jin thought to be travelling by foot or bus, carrying two suitcases

West Coast Trail shuttle operator struggles with closure

Buses now operating Victoria-Port Renfrew route

VIDEO: Otter pups learn to swim at B.C. wildlife rescue facility

Watch Critter Care’s Nathan Wagstaffe help seven young otters go for their first dip

Alleged impaired driver sparks small wildfire near Lytton after crash: B.C. RCMP

Good Samaritans prevented the blaze from getting out of control

Travel restrictions inspiring co-operation in border communities

Small border towns are asking for exemption to travel ban

B.C. First Nation adopts ‘digital twinning’ software to better manage territory

Software allows users to visualize what a mountain might look like if the trees on its slopes were logged

Woman arrested near Nanaimo beach after alleged road rage incidents

37-year-old woman facing charges including assault, assaulting a police officer, impaired driving

All inquiry recommendations implemented after fatal Port Hardy RCMP shooting: Ministry

The Independent Investigations Office of B.C. cleared the RCMP officers involved of wrongdoing

Leave your deets when dining: Restaurants taking personal info to trace COVID-19

Health officials say indoor dining presents a higher risk

Raptors kneel for both American and Canadian anthems ahead of tipoff

Majority of players have substituted their names on the backs of their jerseys with racial and social justice messages

Most Read